Eurobike looking for innovations in cycle tourism for Travel Talk 2021

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Eurobike is searching for innovative projects dealing with the interface between the bike and travel sectors for the 20th edition of its Travel Talk.

Since 2002, Eurobike Travel Talk has gathered international industry professionals and media from the tourism and bicycle industries. Taking place on 3rd September 2021, the cycle tourism congress will feature presentations and a range of content, and allow participants to network and exchange ideas on the latest trends and innovations.

With travel restrictions imposed by the pandemic – if not before – the holiday on the doorstep of a “staycation” has become a trend, according to a statement. “The term micro-adventure is used to describe bicycle excursions both on- and off-road where visitors explore the local surroundings.

“While the tourism industry is having to struggle with opening strategies, hygiene regulations and bed capacities in order to ensure guests of an attractive, yet safe holiday, the demand for and take-up of “new” and fun bike forms, such as the gravel bike, e-MTB and cargo bike, are going through the roof. What role does cycle tourism play within the context of a safe holiday, and does the trend towards micro-adventure represent a sustainable prospect for the travel sector?”

The bike and tourism industries will find synergies at the 20th edition of Travel Talk so that they can learn jointly so they can collaborate and develop pedal-powered travel options. The call for participation is seeking inspiring and innovative projects and ideas for cycle tourism to be included as possible items on the agenda. It is open for submissions until 15th June 2021.

By focusing on the topic of micro-adventure on-road/off-road and implementing this in various formats such as impulse talks, pitches, panel discussions, workshops and networking sessions, the organisers from Messe Friedrichshafen and Berlin-based bicycle agency Velokonzept are aiming to assemble a broad range of impressions for trade visitors from the bike and tourism industries.

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